Definition

The name of the web area, located at the top of the page, that briefly describes the topic of the Web area. 

Content Requirements

• Reflects the topic of the web area, not the organization providing the information.
• Shows the scope of the information accurately, but as short as possible.
• Is used on all pages within a web area.
• Use geographical designations when needed.
  • For example: San Francisco Bay Delta, Border2020 or New Bedford Harbor
• Use title case (initial capital letters); do not use all upper or lower case.
• Spell out web area names and include acronyms at the end (in parentheses). You can then use the acronym in the page content and sidebars.

About this Standard

Effective date: 03/28/2009
Date approved: 09/12/2012
Web Council review by: 01/15/2018 (or earlier if deemed necessary by the Web Council)