How to Write Plainly

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EPA employees make decisions that ultimately affect the lives of millions of Americans. If the EPA fails to communicate these decisions or if the decision-making process appears confusing, then protecting human health and the environment will become even more difficult.

Plain writing does not advocate for the shortening of agency writing. Rather, it advocates for writing that is straightforward, clear and precise. Plain writing does not always mean substituting simple words at the expense of more accurate, appropriate words or removing complex information to make your writing more reader-friendly. Sometimes it is necessary to include complex information in your writing, but plain writing will help ensure it is accessible and will be understood.

Use Plain-Writing Techniques

Writing techniques used in the plain-writing style aim to help readers understand communication the first time they read or hear content by using common, everyday words; short, but clear and concise, sentences; and logical organization. The plain-writing style saves the agency and the public time and confusion and provides good customer service.

Working with the Plain Language Action and Information Network, the EPA uses the plain writing style to improve the clarity of correspondence, press materials, fact sheets, websites, reports and other critical documents.

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Organize Your Writing

Clearly and directly organized writing sends a message to readers that the writer has considered who the readers are and has taken an interest in addressing their needs. Readers are more likely to be receptive to messages when writers engage them.

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Identify the Audience

Think about why the reader is reading the document. Whether to voice an opinion, provide factual information or ask questions, the reader had a specific reason for writing to the EPA. Public servants have the responsibility to address the writer’s concerns fully.

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Write to the Reader

Write to express, not impress. Do not write technical or legal documents unless they are the intended for that audience. Tailor writings to the audience, such as an elected official, scientist, association leader or a student. Legal language and government jargon are often confusing to the average reader and even to some experts. Use common, everyday words, whenever possible, to convey the message.

Writers should ask themselves:
– Who is my reader?
– What does my reader need to know?
– What does my reader already know about the subject?
– What questions will my reader have?

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Focus on the Reader’s Needs

After drafting, writers should ask themselves:
– Have I written directly and in a positive tone?
– Has my document been edited and organized properly?
– Have I avoided including acronyms, jargon, parenthetical expressions, passive voice and unnecessary information?

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Focus on Key Information

Readers read to get answers, not complicated, wordy explanations. To help readers find specific information more easily, writers should:
– put your main idea first;
– divide material into short sections;
– group related ideas together;
– organize material in a way that makes sense;
– summarize complicated topics before describing all the details;
– place items of most interest to readers at the beginning;
– include only information that readers actually need;
– include breaks between large amounts of information; and
– not restate the obvious, especially just to use up space on the page.

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Use Active Voice

A sentence’s voice indicates whether its subject acts or is acted upon. When the subject does something or acts, the verb is in the active voice. When the subject receives the action or is acted upon, the verb is in the passive voice. Active voice makes it clear who has acted and who is responsible for what action. Active voice is important so that readers can easily tell who did what action.

Government writing has long overused the passive voice. One of the hallmarks of bureaucratese is use of the passive voice.

Active voice follows natural sentence structure: doer-verb-receiver of action.

The coordinator (doer) wrote (verb) the correspondence (receiver).

Passive voice reverses natural sentence structure.

The correspondence (receiver) was written (verb) by the coordinator (doer).

With passive voice, sentences are usually longer and responsibility is not as clear. Sentences written in the passive voice are obscure and often raise more questions than provide answers.

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Use Action Verbs

Like the active voice, action verbs are direct and attribute action to a specific subject. Using action verbs is another technique to keep writing clear and concise.

The following examples illustrate the use of action verbs:

Use of general verbs  Use of action verbs 
to give consideration  to consider 
to make payment  to pay 
to give recognition to  to recognize 
to make preparations for  to prepare for 
to undertake an analysis  to analyze 
as stated in  states 

Consider Your Tone

Tone is the writer’s attitude toward the subject or reader. The EPA is responsible for writing documents that are well-written and respectful to readers. This can be accomplished by using a personable, but professional, tone.

Since much of EPA writing is routine, tone can cause problems when in writings that address delicate matters. Though pronouns such as you, we and our are used when feelings are involved, one misused word can offend the reader.

Be sensitive, not heavy-handed, accusatory or defensive with readers. Insensitive writing does not convey the courtesy or goodwill readers expect.

In the example below, the first sentence uses an accusatory tone by using  failed, while the second sentence addresses the matter using a neutral tone. Even though the second sentence uses the passive voice, it is the preferable construction to convey the denial.

Because you have failed to address this issue, we must deny your permit request.
or
Since the time period to address this issue has passed, we deny your permit request.

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Write Positively

Avoid negative writing. Unless there is a specific reason to caution the reader against something, it is best to use positive language. Positive statements are generally clearer and more concise. Not all negative words can be removed from writing but, by following the guidelines below, writing can be more positive.

Negative  Positive 
The paperwork will not be ready until Monday. The paperwork will be ready Monday. 
You did not complete the form.  You will need to complete the form. 
You are prohibited from entering.  You must have clearance to enter. 
Stop sending letters to this address.  The correct address to send letters is... 

Avoid using multiple negatives in one sentence.

Negative: A decision will not be made unless all information has been received.
Positive: A decision will be made when all information has been received.

Negative: The request cannot be approved without payment.
Positive: The request will be approved when payment has been received.

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Avoid Contractions

Do not use contractions. Contractions shorten ideas, but are informal and should not be used in formal writing.

Instead of  Use 
don’t  do not
won’t  will not 
can’t  cannot 
shouldn’t  should not 
wouldn’t  would not 
couldn’t  could not 
I’ve  I have 
we’ve  we have 
you’ll  you will 
let’s  let us 

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Use Pronouns

Pronouns can place readers in the writing and help them relate better to the information without being needlessly wordy.

Wordy: The EPA has mandated clean air and water guidelines through the EPA’s Office of General Counsel.

Better:The EPA has mandated clean air and water guidelines though its Office of General Counsel.

The example above illustrates the use of a possessive pronoun to make the sentence more natural. Its refers to the subject, the EPA, without being repetitive.

Pronouns can be used to communicate the agency’s accountability to the public and avoid using the passive voice.

The use of you or your in addressing the readers reinforces the message that the documents are intended specifically for them in a way that he, she and they cannot. More than any other single technique, using you pulls readers into the writing and makes it relevant to them.

Though pronouns are helpful, be careful not to overuse them. Using I or we at the beginning of more than a few sentences becomes monotonous and might convey self-centeredness or an impersonal tone. Do not overuse pronouns in reference to the EPA.

I and my should be used to attribute an action specifically to the writer, not the entire agency.

Using I routinely at the beginning of sentences places the focus on the writer, not the reader. “I would like to express”…“I would like to notify you”…“I have the utmost regard” sounds like “me, me, me” to the reader. Remember to write for the reader.

Do not use pronouns in situations that might lead the reader to feel personally attacked or blamed.

Instead of:  Use: 
You made a mistake processing the file.  A mistake was made when processing the file. 
The error you made cost the agency.  The error that was made cost the agency. 

By removing you from the sentence, the writer abstains from attributing individual blame, which might alienate the reader. Sometimes the passive voice is preferable to the active voice.

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Keep Sentences and Paragraphs Short

Compact, concise writing reflects clear thinking. Short, straight-forward sentences and paragraphs help readers find the information they are looking for without having to trudge through long, tortured and complicated explanations.

Topic sentences should be used at the beginning of a paragraph when ideas are complex or information-heavy. Think of a topic sentence as a bull’s-eye; it pinpoints where a paragraph is heading and what information will be addressed.

Never begin a letter with the superfluous phrase I am writing to or any similar phrase. The reader will be holding a letter in her or his hands; there is no need to tell the reader that you are writing a letter. It is obvious to the reader.

Short paragraphs that include basic information do not need a topic sentence. In the example below, the topic sentence before the colon adds nothing but unnecessary information to the paragraph, and the details that follow are obvious to the reader. Similar constructions that begin with Listed below are or variations also should be removed.

Here are details about tomorrow’s conference: the EPA’s FOIA training conference will be held on January 4, 2012, at the Crystal City Marriott. Registration will begin at 8 a.m. Guest speakers will include Bob Smith, Jane Doe, and Joe Q. Public. Bag lunches will be provided.

Short paragraphs are important at the opening of your document. Like long sentences, long paragraphs swamp your ideas and discourage readers. Cover one topic fully in each paragraph before moving onto the next. If necessary, take more than one paragraph to completely address a complex topic.

Distinct paragraphs flow in a structured manner with the most important information at the beginning, immediately addressing the reader’s needs.

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Write to Express, Not Impress

Take out unnecessary words. Do not use big words to impress readers; the goal is to provide information that can be easily read and understood the first time it is read. When proofreading, tighten the writing so that it includes only necessary information and words.

It is unnecessary and often against the Plain Writing Act to use a long word or phrase when a simple one will do. The following list includes words and phrases that are often used to impress instead of express and includes their plain-writing substitutions.

Instead of ... Use 
a and/or b a, b or both
a number of some
accompany go with
accomplish carry out, do
accorded given
accordingly so
accrue  add, gain
accurate correct, exact, right
additional added, more, other
address  discuss
addressees  you
adjacent to next to
advantageous helpful
adversely impact hurt, harm, set back
advise recommend, tell
afford an opportunity allow, let
aircraft airplane
allocate  divide
anticipate  expect
a number of some
apparent clear, plain, obvious
appreciable many
appropriate proper, right, correct
approximate about
arrive onboard arrive
as a means of to
ascertain find out, learn
as prescribed by  in, under
assist, assistance  aid, help
attain meet
attempt  try
at the present time now, at present, presently
because of the fact that since, because
benefit help
by means of by, with
capability ability
caveat warning
close proximity near, around
combined joint
commence begin, start
comply with follow
component part
comprise form, include, make up
concerning  about, on
consequently so
consolidate combine, merge, join
constitutes  is, forms, makes up
contains has
convene meet
currently now, presently
deem believe, consider, think
delete cut, drop
demonstrate prove, show
depart leave
designate appoint, name, choose
desire want, wish
disclose show
discontinue drop, stop
disseminate give, issue, pass, send
due to the fact that due to, since, because
during the period during
elect choose, pick
employ  use
encounter meet
endeavor try
enumerate count
equitable fair
evidenced showed
evident clear
exhibit show
expedite hasten, speed up
expeditious fast, quick
expend spend
expertise ability
expiration end
facilitate ease, help
failed to did not
feasible  workable, can be done
females  women
finalize  complete, finish
for a period of for
for the period of for; from
for the purpose of for, to
forfeit give up, lose
forward send
frequently   often
function act, role, work
furnish give, send
has a requirement for needs, requires
herein here
heretofore until now, until this point
herewith here, below
however but
identical same, similar
identify find, name, show
immediately at once
impacted affected, changed
implement  start, carry out
in accordance with by, following, per, under
in addition  also, besides, too
in an effort to to
in a timely manner on time, promptly
in lieu of instead, instead of
in many cases often
in order that for, so,
in order to  to
in regard to about, concerning, on
in the amount of for
in the event (of) if
in the near future soon, shortly
in view of since, because
in view of the above so
is applicable to applies to
is authorized to may
is in consonance with  agrees with, follows
is responsible for handles
it appears seems
it is essential must, need to
it is requested please, we (or I) request
inasmuch as since
inception start, beginning
incumbent upon must, based on
indication   sign
initial first, primary
initiate start, begin
interface meet, work with,
interpose no objection do not object
liaison discussion
limited number limits, limited
magnitude  size
maintain keep, support
maximum   greatest, largest, most
methodology method
minimize decrease, shorten
minimum least, smallest
modify change
monitor check, watch
necessitate  cause, need
not later than by, before
notwithstanding still, in spite of
numerous many
objective aim, goal
obligate bind, compel
observe see, watch
operate use, work, run
optimum best, greatest, most
option choice
parameters  limits
participate  take part
perform do, work
permit let
pertaining to about, on, of
portion part
possess have, own
practicable practical
preclude prevent
previous earlier
previously before
prioritize rank
prior to before
proceed do, go ahead, try
proficiency skill
promulgate issue, publish
provide give, offer, say
provided that if
provides guidance for guides
purchase buy
pursuant to by, following, per, under
reflect say, show
regarding about, of, on
relative to about, on
relocate move
remain stay
remainder rest
remuneration pay, payment
render give, make
represents is, shows
request ask
requirement need
reside live
retain keep
selection choice
set forth in  in
signed into law signed
similar to like
solicit ask for, request
state-of-the-art latest, modern
submit give, send
subsequent later, next
subsequently after, later, then
substantial  large, much
successfully complete complete, pass
sufficient    enough
terminate end, stop
the month of Janaury
the question as to whether whether
therefore so
therein there
there is, there are, that is, that are rewrite to avoid
thereof its, their
the undersigned I, you
this agency, this office we, us
timely prompt
time period time, period
transmit send
under the provisions of under
until such time as until
utilize, utilization use
validate confirm
viable practical, workable
warrant  call for, permit
whereas because, since
with reference to about
with the exception of except for
witnessed   saw
your office you

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Keep it in the Courtroom

Legal words should not be used unless specifically addressing legal matters or situations that call for their use. Instead, use their common counterparts.

Legal Common
aforesaid/aforementioned the, those, that
heretofore until now, up to this point
herewith is here is
notwithstanding in spite of
the undersigned I, you, we

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Be Concrete

Consider the sentence:
The offices are in agreement.

To do what? About what? To whom is this sentence speaking? Which offices are in agreement? These are some of the questions that arise when sentences are vague. Concrete writing includes specifics, not general terms that are often obscure and do not reveal much more information than the example above does. General terms are used to sum up information when the reader is already knows to what the writer is referring.

In the example above, offices could represent the Office of the Executive Secretariat, the Office of Research and Development, the Office of Administration and Resources Management, the Office of Congressional and Intergovernmental Affairs or any agency program and regional offices. Unless the reader already knows the specific references, he or she will be lost. Be concrete in writing and spell out specifics. It might take longer to write all of the information out, but it will prevent confusion on the reader’s part.

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Be Consistent

Use the same terms consistently throughout the writing to identify specific thoughts or subjects. If writing the EPA employees, continue to use this term throughout. Do not substitute another term, such as agency personnel, which might lead the reader to question whether this refers to the same group of individuals.

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Avoid Using Delayers

These expressions delay meaning and tangle sentences. Unless it refers to a person, place or thing that has already been mentioned, avoid beginning your sentences with it. There is, there are and I want to delay the sentence from getting to the point and might force readers to return to a previous sentence for reference. In many instances, simple subtraction of these terms will result in a clearer message.

It is...  
Before After
It is our intention We intend
It is apparent that Clearly
It is my understanding I understand
It is recognized that We recognize

There is/There are
Before: There are some rules that must be followed.
After: Some rules must be followed.

Before: There is a need to ensure office safety.
After: A need to ensure office safety exists.

Before: There will be a mandatory staff meeting in the Green Room today.
After: A mandatory staff meeting will be held today in the Green Room.

I want to
Do not waste the reader’s time building up to your point. Just say it.

Before: I want to take this opportunity to thank you for your many years of service to the EPA.
After: Thank you for your many years of service to the EPA.

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Watch Out for Modifiers

Watch out for -ly words. Do not complicate your ideas; words ending in -ly often overstate an idea and do little to improve strong arguments or support weak ones.

Rather than Saying... Say
I absolutely agree I agree
I certainly believe I believe
I successfully completed I completed
I really feel bad I feel bad

The latter sentence sounds more professional.
We are extremely excited about this initiative.
We are excited about this initiative.

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Avoid Using Doublings

Do not repeat a general idea by using similar words. Often used to emphasize a thought or idea, doublings tend to overemphasize. Though the writer may use doublings to complement an idea, they are of little use to a reader.

Common Doublings Use One
any and all any or all
s each and every each or every
full and complete full or complete
stimulated and interested stimulated or interested
help and support help or support
review and comment review or comment
interest and concern interest or concern
order and direct order or direct

Before: We are pleased and delighted to offer you a position in our office.
After: We are pleased to offer you a position in our office.
After: We are delighted to offer you a position in our office.

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Avoid Using Noun Sandwiches

Noun sandwiches are clusters, or long strings, of nouns that are sandwiched together. The use of prepositions help break up these noun sandwiches and help make your intended meaning clearer.

Before: underground water supply safety testing program
After: program for testing the underground water supply